#Overwatch online deals update#

Ross Tannenbaum, Head of Special Projects for Fanatics added: вЂњEsports has been on our radar for some time now and we are incredibly excited to mark our first deal with the best in the world in Activision Blizzard around their incredibly successful Overwatch League. Eight new expansion franchises are joining the league for its second season, and they will be included in the output from the partnership. Merchandising and licensing for the Overwatch League was dealt with in-house by Activision Blizzard before this deal. A significant number of fans-for regular-season matches at Blizzard Arena Los Angeles and at the Grand Finals in Brooklyn-showed up in jerseys to support their teams, and weвЂ™re thrilled to make it even easier for them to represent their favorite teams and players.вЂќ The two parties will work together to identify вЂњworld-class companies to grow the overall assortment of high-quality products available to fans.вЂќДaniel Siegel, Head of Esports licensing for Blizzard Entertainment touched on the demand for merchandise: вЂњThe demand for team gear during our inaugural season was very strong. Fanatics has a proven track record of success with major sports brands and weвЂ™re excited to work with them in expanding this part of our business.вЂќДЇanatics has secured the rights, both stateside and internationally, to produce jerseys, fan gear, headwear, and hard goods for the Overwatch League.

The partnership will start before the second season of the league вЂ“ which starts on February 14th вЂ“ with merchandise being made available for purchase on a dedicated website and on sites in FanaticsвЂ™ network.Д«randon Snow, Chief Revenue Officer of Activision Blizzard Esports Leagues discussed the partnership: вЂњOur collaboration with Fanatics-the first between a major esports league and a global sports merchandising company-allows us to reach even more fans and to provide them with high-quality merchandise and a best-in-class retail experience where they can shop for all our great Overwatch League gear. While the release of OverwatchвЂ™s sequel may result in lowering the player count, currently Overwatch is neither a dead game nor dying any time soon.Activision BlizzardвЂs Overwatch League has entered a multi-year deal with licensed sports merchandise company Fanatics. The release of Overwatch 2 can revive its place in Esports as well as popularize Overwatch League.

#Overwatch online deals update#

While Overwatch on the other hand hasnвЂ™t received a major update since the 2020s. Massive online multiplayer games like Apex Legends and Fortnite keep on rolling with new updates that add new characters. Why redemption?Д«ecause compared to other popular online multiplayer first-shooter games, Overwatch isnвЂ™t doing that well. But this can also be their chance at redemption. As the game developers are more focused on its sequel, there are no major updates or new content. After its release, Overwatch might face a downwards spike. While the sequel has been delayed several times, its beta version should launch by 2022.

Despite the release of Overwatch 2 coming closer, the first installment is going strong.